Plan de Communication pour la Lutte Contre le Paludisme, 2013-2017, rev 2016

Source
Madagascar Ministry of Health

This is the national strategy for malaria communication for Madagascar.

The plan consists of the following elements:

  • Strengthening SBCC competence of health workers and community agents to improve the quality and effectiveness of communication (ie focus on interpersonal communication between caregivers-treated)
  • Intensifying SBCC activities to achieve behavioral goals in areas of low and high transmission
  • Adapting SBCC practices in areas with low malaria transmission
  • Producing communication materials and designing appropriate messages according to survey results (taking into account the targets and local contexts)
  • Raising awareness for bringing pregnant women to consult early and complete at least 3 ANC to benefit from the 3 doses of SP
  • Intensifying IEC activities in areas of frequent natural disasters with increase in cases